From what it already knows
- Benefit: Consistent mentions on trusted sites give Claude a clear picture of your brand
- Benefit: Helps Claude connect your brand with your category
Claude Brand Mentions
Increase Brand Mentions in Claude
Buyers use Claude, the AI assistant from Anthropic, to research and compare options. We place your brand inside the listicles it can draw on, on authoritative websites with a guaranteed dofollow link, increasing the chance the assistant names you.
Trusted by brands worldwide
The Basics
What are brand mentions in Claude?
Definition
Brand mentions in Claude are times your brand is named in a Claude answer, often when someone asks for recommendations, comparisons or alternatives. When it searches the web, it can also cite the sources it used, giving buyers a direct route to pages that feature your brand.
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Research, not just chat
People use Claude to research and compare options before they decide.
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Clear sources matter
Well-structured comparison content gives Anthropic’s assistant clear information to work from.
That is why we build Claude brand mentions through brand mention link building on the lists buyers already read.
YouWhich project management tools suit a small agency?
Project management tools for a small agency
Three options worth shortlisting:
- Your Brand1Client-friendly boards and simple time tracking
- Brand BDetailed resource planning for busy teams
- Brand CFlexible templates for creative projects
Sources
1publisher.co.uk
How Brands Appear
Two ways Claude finds your brand
Claude answers from what it already knows about brands, and from web search when it looks things up. Listicle placements work towards both.
From web search
- Benefit: Claude can find and cite the listicles that feature you
- Benefit: Buyers can click through to a page that recommends you
- Benefit: Your dofollow link supports your Google rankings too
Whether or not Claude cites a placement, its guaranteed dofollow backlink keeps adding to your Google authority.
How It Works
How we work to increase brand mentions in Claude
We begin with the research questions your buyers put to Claude, then go after the listicles and pages it cites when it answers them.
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01Discovery CallYour goals, market and competitors
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02Prompt ResearchThe questions buyers ask Claude
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03Source AnalysisPages the assistant cites for those questions
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04Publisher VettingDR, real organic traffic, relevance and indexation
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05Outreach & ContentUnique copy for each list
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06Live & ReportedDofollow link verified and reported
Placement Types
Three listicle formats Claude draws on
Each format lines up with a kind of research question, so your brand is present in the material Claude works from.
Best Of
“Best Of” Roundups
Curated shortlists for a specific type of buyer. They suit “which [product] suits...” questions, where the assistant is asked to match options to a team’s needs.
Comparison
Comparison Listicles
Head to head and alternatives lists that weigh options against each other. They suit “compare X and Y” and “alternatives to” questions, placing your brand beside the names buyers are already considering.
Reviews
Product Reviews
In-depth editorial reviews of your product or service within a listicle. They suit “is [product] right for us” questions, giving the assistant specific detail about who you are a good fit for.
How We Compare
Ways to increase Claude brand mentions
Listicle placements, blogger outreach, digital PR and on-site SEO all help Claude understand and recommend your brand. Here is how they compare.
| Factor | Listicle placementsOnly Listicles | Blogger outreach | Digital PR | On-site SEO |
|---|---|---|---|---|
| Source type | Comparison lists Claude can draw on for research questions |
In-depth articles on sites in your niche |
Coverage on trusted news and media sites |
Your own pages, clearly explaining what you do |
| Best for | “Which suits” and “compare” questions |
Expertise on the topics buyers research |
Credibility and brand awareness |
Detailed questions about your offer |
| Dofollow link | Guaranteed on every placement |
Yes, contextual links |
Earned links plus brand citations |
Strengthens your internal linking |
| Google ranking support | Strong |
Strong |
Strong |
Foundational |
| Named alongside competitors | Yes, by design |
Where the topic suits it |
In market and trend coverage |
Positions your brand on your own terms |
| Typical turnaround | From 14 days |
Typically a few weeks |
Campaign based |
Ongoing |
A general guide. Most Claude visibility campaigns draw on more than one of these methods. Blogger outreach, digital PR and on-site SEO are offered by our sister agency Click Intelligence.
Ready to increase your brand mentions in Claude?
Start a free trial and see how listicle placements can put your brand in the material Claude uses when buyers research.
Beyond Claude
One placement, visibility across AI search
Claude AI, ChatGPT, Gemini, Perplexity and Google AI Overviews can all draw on the same kinds of lists, so one placement can support your brand across each of them.
AI Overviews
ChatGPT
Gemini
Perplexity
Tracking & Reporting
Track where Claude names your brand
Campaigns are reported in Click Insights, the Click Intelligence reporting platform, so you can see which questions lead Claude to name your brand, which sources it cites and where you stand against competitors.
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Prompt tracking
Check whether Claude names your brand for the questions you care about.
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Brand comparison
See the brands the assistant recommends next to you or in your place.
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Cited sources
See the pages Claude cites, including the listicles we secure for you.
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AI referral traffic
View visits from Claude and other AI assistants in GA4.
36Tracked prompts
11Prompts mentioning you
18Sources cited
Prompts naming each brand
Cited sources
- publisher.co.uk7 Project Tools for Small Agencies
Illustrative example
Pricing
Simple, transparent listicle pricing
Brand Mentions pricing. Per-placement rates with bulk discounts available.
Popular
DR40+
£180
1 Placement
- ✓2K+ Traffic
- ✓Unique Content
- ✓AI Signals
- ✓White-Label
- ✓From 14 Days
See full brand mentions pricing and bulk discounts →
Start a free trial and we'll walk you through the process. We'll also give you a FREE DR50+ listicle on the house, so you can see how we can work together.
Our Standards
What every placement includes
Guaranteed dofollow backlink
Every placement carries a followed link to the page you choose.
DR30 to DR90 websites
Placements on established websites from DR30 up to DR90.
Real organic traffic, verified
We check organic traffic before we pitch a single site.
Niche-relevant listicles only
Your brand appears in lists your buyers actually read.
Unique content for every placement
Your listicle entry is written fresh for each placement, never reused or spun.
No PBNs, link farms or sponsored tags
Genuine editorial listicles on real publications, nothing else.
Powered by Click Intelligence
Built and run by Click Intelligence
Only Listicles is built and run by Click Intelligence, an award-winning SEO & AI search agency based in the UK and founded in 2013. Every placement is handled by the same in-house outreach team that delivers SEO, AI search optimisation, link building and digital PR for brands across the UK, US, Europe and worldwide.
That means your listicle campaign is backed by more than a decade of search experience, established publisher relationships and a team that understands how Google and AI tools find and recommend brands.
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Since 2013
Delivering SEO and link building
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97%
Client retention
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500+
White label agency partners
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UK & US
Offices in Cheltenham and London, clients worldwide
Also available from Click Intelligence
Click Intelligence Awards & Recognition
Reviews
What clients say about our listicle service
★★★★★
Only Listicles delivered 47 placements in our first quarter, more than our previous agency managed in a year. Reporting was transparent from week one.
Eleanor Whitfield
Director of Growth, Novara
★★★★★
The listicle campaigns they built for us landed coverage in Semrush, Ahrefs and City A.M. within six weeks. Our organic traffic doubled in two quarters.
Marcus Bellamy
CMO, Belmont Group
★★★★★
We've worked with three agencies before Only. None of them came close to the quality of listicle placements or speed of delivery.
Sophie Chen
Head of SEO, Trellis
★★★★★
Genuinely the only partner we've trusted to represent our brand in top-tier listicles. The reactive team is unmatched.
James Okafor
Founder, Axiom Media
Guides
Learn more about AI assistant visibility
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How to Get AI Brand Mentions
The groundwork that helps AI assistants name your brand.
Read guide: How to Get AI Brand Mentions -
How Do Brand Mentions Work?
Why being named on trusted sites builds authority and visibility.
Read guide: How Do Brand Mentions Work? -
What is a Brand Mention for SEO?
A plain English explainer of brand mentions and why they count.
Read guide: What is a Brand Mention for SEO?
FAQs
Frequently asked questions
It means Claude names your brand in one of its answers, typically when a buyer asks for recommendations, a comparison between products or alternatives to a tool they already use. If Claude searches the web to answer, it can cite the pages it relied on, so a mention may come with a link to a listicle that features you.
There is no published list of the factors Claude uses when it chooses brands. In practice, its answers reflect what it already knows and, when it searches, the pages it finds for that question. Brands described consistently across relevant, reputable sources are easier for it to recognise and recommend. Our placements add your brand to that kind of source.
No. Which brands Claude names is decided by Anthropic’s models, so no agency can promise a mention. Our guarantee covers the placement: a listicle on a DR30 to DR90 website with a dofollow link to your site, live from 14 days. Each placement works towards more mentions by adding your brand to the sources Claude can draw on.
Clear, consistent information about your brand across reputable websites is the foundation. Aim for inclusion in relevant listicles, reviews and comparisons, make sure your own pages explain what you do in plain terms, and build wider authority with blogger outreach and digital PR. Tracking the questions your buyers ask Claude then shows which efforts are making a difference.
Research questions often ask Claude to weigh up options, and listicles are built for exactly that. They set out several brands side by side, explain who each one suits and link to them. A place in relevant lists on authoritative websites increases the chance Claude includes your brand when it summarises the options, whether it relies on existing knowledge or a web search.
Sometimes. When Claude uses web search to answer a question, it can cite the pages it drew on so readers can check them. Many answers are written without a search, though, and those usually carry no citations. Placements on relevant, authoritative lists are useful in both situations, which is why they are the focus of our work.
We get placements live from 14 days and report each one with its URL and a checked dofollow link. How quickly Claude reflects a new placement varies. Answers that involve a web search can surface fresh pages relatively soon, while its broader knowledge shifts over a longer period. Tracking the same questions across a few months gives you a reliable picture.
Put your buyers’ questions to Claude yourself, for example “which [category] tools suit a small team” or “alternatives to [competitor]”, and record whether your brand appears and which sources are cited. Answers shift over time, so repeat the same questions on a regular schedule. Clients also receive ongoing tracking of these questions through Click Insights.
The approach is the same, and so are the placements. ChatGPT brand mentions are built around the prompts buyers type into ChatGPT, while this page focuses on the research questions people bring to Claude. A single listicle placement can support both, because the two assistants can draw on similar sources. Every placement includes a guaranteed dofollow link.
Get in touch
Start your free DR50+ Listicle today.
Start a free trial by booking a meeting with our AI consultants. We'll review your AI visibility, find out about your competitors and the prompts you would like to be found for. No hard sell and no obligation.
Email
hello@onlylisticles.com
Call Us
01242 383939
Coverage
UK, US, Europe & worldwide
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